Bike of the Week

Autumn is all about mountain biking, and what better way to do than on a sweet new Gary Fisher Rig. This week only we've got a great deal on a 2008, 17.5" single speed mountain bike. The Fisher Rig is convertable to a geared bike and comes with a Fox F29 suspension fork and Avid disc brakes. Sale price ends Sunday, August 2nd.
$850
reg.$1429.99

New commuter maps are here!

Hey, you know about the commuter map online at ActivateOmaha.org, right? We have the hard copy -- lots of them -- right now. New, updated and full of information. Stop by and get one today!

What's new at Trek Omaha

Just in time to catch Tour Fever, we have a new Madone or two. The beauty above is a Madone 5.2 with a full Shimano Ultegra SL gruppo. Size 54, and $4,069.99.

We also have a Madone 5.2 in size 58, but it's red and built with a SRAM Rival gruppo. Same price -- $4,069.99. If you like the looks of these two but need a different size, check out Trek's Project One program. Fully customizable, fully awesome.

New stuff Tuesday

The FedEx guy dropped off some new helmets today -- Giro Ionos in black and white. Light and supremely ventilated, it's the helmet Lance and the boys (and a couple of our employees) wear. $225 -- pricey, yes, but nearly perfect.

The summer Trek Demo Tour is coming to Lake Manawa in Council Bluffs, Iowa, on Sunday, June 21, from 11 a.m. to 4 p.m. Both road and mountain models will be available. Click here for more details. Stop by the Trek/Highgear tent and say hi!

Also:

-- The 2010 Trek bikes are coming soon. Ask our sale associates for a sneak peak if you're in the market for a new ride.

-- Check out our Twitter feed here. Every so often, we post special deals on cool stuff. When things are posted there, they go fast. Check it out today!

-- The beginners ride is back on Saturday at 9 a.m. Designed for newcomers to cycling, the ride is a relaxed, no-drop affair that will stay on paved trails and streets. Bring a helmet and at least one water bottle. Without either, you'll be asked to stay in the parking lot. We leave at 9 -- sharp!

New stuff at the Trek Store

Haven't been into the store for a while? Come check out the new goods:

-- Keen Commuter Sandals for men or women. Compatible with SPD cleats, they're perfect for RAGBRAI, Taco Ride or almost anything else you have in mind. $115

-- Dumonde BioGreen lube. Plant-based and 100 percent biodegradable, BioGreen can handle your regular chain lubrication duties. $11.99 per bottle

-- Twitter. The Trek Store of Omaha is on Twitter. Check out our feed here for shop news, sales and inside info.

-- Beginners ride information: There will be no beginners ride this week. We'll be back on June 20 and 27, though.