Monday, November 19, 2007

Jersey of the week: Time for the hunt!

As our freinds at Twin Six describe...

"Imagine if you will... rolling through some singletrack on an early July morning. When all of a sudden, a man wearing only a green flannel shirt appears out of nowhere and yells "BUCK THIS!" Pretty inspiring."

You can feel inspired too in this awe inspiring green jersey with flannel print on the back and buck head on the left breast. 20% off this week while supplies last!

Thursday, November 15, 2007

Like they say, 8th times the charm

Pick up your copy of New World Disorder 8 "Smack Down", featuring 16 of the world's best freeride mountain bikers stretch the limits in this creative and mind blowing collection.

Wednesday, October 31, 2007

New Hours

The time change is just around the corner and old man winter is on the horizon. We will be closing an hour earlier Monday through Thursday Starting on November 5th.

Monday 10-7
Tuesday 12-7
Wednesday & Thursday 10-7
Friday & Saturday 10-6
Sunday 11-4

Tuesday, October 30, 2007

Time to light up the night

Introducing the *NEW* Niterider Sol at only $149.99. Some of the features of this ultimate commuter lite are; 4 hours of regulated run time, a light power of 115 lumens, and an 8 hour smart charger. This is a great introductory rechargeable headlight for the commutter friendly crowd, or if you want to tear through any of our great MTB parks for a little night ride action.

The Niterider MiNewt X2 has two different styles. One has one headlamp(above), but you can also get the dual version, which has two headlamps. It is available for $189.99 for one headlamp, and $229.99. The MiNewt has three different light setting, a low battery indicator, run time from 3:30-7:00. It charges quickly with a 4.5 hour smart charger. This light is great for those off trail night rides and for the now famous Taco ride.The Niterider Trailrat/Roadrat is a great introductory halogen bulb rechargeable headlight. At only $79.99, how could you pass this one up? It has a little over 2 hours of run time, and charges off of a 9 hour charger. Another great idea for those late nights/early evenings on the Wabash, or your favorite trail.
The Niterider Evolution Smart, the king of the halogen headlamps, packs a lot of punch in a small headlight. 1:45-7:00 hours of run time are packed into this 2 hour rechargeable headlamp. Comes with handlebar and helmet mount for only $249.99.
The Niterider HID Flight, king of headlights, is at the top of the line rechargeable headlamp from Niterider. This thing is like the sun coming out at night when you have it on. It does not get much better than this HID headlamp. This headlight has; 3 HID light settings, fuel gauge, 2:15 – 3:30 HR HID run time, lamp out protection, 3 LED modes: Steady/Flash/SOS, 1:30 HR Charge Time, 100:00 HR LED run time. The system also includes; HID+LED headlamp, 52” extension cable, Li-Ion Battery, 20” extension cable, handlebar mount - fits up to 31.8 mm, and a Helmet Mount. Like I said, not much better than the Flight. $499.99.

Monday, October 15, 2007

Great Opportunity

The TREK Bicycle Store of Omaha and Highgear Bicycle Store of Omaha are fast growing Midwest bicycle retailers that our now hiring for all positions. We are looking to fill Management Positions and Customer Service Specialists. We offer competitive wages, benefits and a partnership atmosphere.

We are:
Progressive and cutting edge
Growth oriented and believe in offering opportunity to our employee’s
Fresh and exciting with the best atmosphere in Omaha
Riders. Riding bikes and enjoying them like a kid is what we are about.

You are:
Passionate about cycling and the experience
Great with people
Ready to learn
Dedicated and take ownership in your work.
Good PC Skills
Long term employment plans

Take advantage of this opportunity and contact us today.

E-mail or

Saturday, October 13, 2007

BCAR Update

It's almost 4am and the thunder has woke me up. I think we're still in okay shape for the ride this morning. Should start to taper off around ride time and hold off until later in the afternoon.

Check out the comments for more weather updates as the storm progresses...

Friday, October 12, 2007

BCAR tomorrow

The ride is getting bigger and bigger so don't miss out on supporting a great cause. If you've been too busy to register on-line for the TREK WSD Breast Cancer Awareness Ride don't worry, you can still register the morning of the ride. Registration starts at 9am and the ride leaves at 10pm. Choose from either the 10 mile or 25 mile route. Join in the fun and ride to help find a cure.

Monday, September 17, 2007

2nd Annual Breast Cancer Awareness Ride!

If you did not already know, October is National Breast Cancer Awareness Month. For the 2nd year in a row, Trek is sponsoring a National Breast Cancer Awareness Ride on October 13th. Many Trek stores throughout the country are hosting this ride at the same time and will raise thousands of dollars to help find a cure. Last year we had the biggest turn out of any store in the country, so The Highgear and Trek Bicycle Stores of Omaha along with the Midwest Cycling Community invites you for the 2nd year to join us; whether you have a mountain bike, hybrid, fixed gear, tri bike, road bike, recumbent, or even a unicycle, we want you on this ride. We are planning two routes this year, 10 and 25 miles, to incorporate all types of riders and bikes. Men, women, and children are all encouraged to attend.There is a registration fee and all of the money goes to the Breast Cancer Research Foundation. You can still make a donation if you are unable to join us on the ride. Trek has developed a website to help promote the ride and your participation which links directly to for online registration.

The first 25 pre-registered riders receive custom full-finger gloves on the day of the ride. All participants receive fun shwag (t-shirts, water bottles, etc.) and can also enter to win 2-custom Lime Bikes, 5 Pink Saris Bone Bike Racks, 2 Bissell Healthy Home Vacuums, 1 Bissell SpotBot Pet.

So, mark your calendars to participate in this fulfilling and exciting event. The fall colors will be blooming and the weather will be perfect for riding. We will have a post-ride get to together in the shop afterwards with coffee and pastries, as well as give-a-ways and raffles. Please contact the shop with any questions you have.

When: Saturday, October 13th @ 10am, packet pickup @ 9:00am
Where: Trek Bicycle Store of Omaha, 7214 Jones St.

Wednesday, September 12, 2007

It's Race Time!

It's been a great summer, you are more fit than you've ever been, what better time to grab your friends and come out to the first ever MetrO! Mountain Bike Challenge 12 Hour! Put a team together or challenge yourself for this 12 hour endurance event. The Midwest Cycling Community has put together a great event that is bound to be fun for the whole family. Set along the banks of the Missouri river these fun, flat trails will push your limits as a rider.

TREK has stepped up on the sponsorship front and we're proud to announce not only $2000 in prizes but also that the first 100 people to register will recieve a TREK Northern LED headlight, a $27 value. That's over $50 worth of stuff for just $20 entry fee!

For you football fans that are worried about the USC game, well, you can listen to it on the radio or...word on the street is one of the MWCC members is bringing a TV.

Format: This is a 12 hour mass start relay event running from 10AM to 10PM. Sunset will be at approximately 7:30pm so be prepared to ride the last 2 hours in darkness.

Entry Fee: $20 each, each participant gets a FREE pair of socks and waterbottle, as well as an event goodie bag.

Event Categories and Prizes:
Solo Male
Solo Female
Two person team
Four person team (Five allowed if coed)
Super team (unlimited members) no prizes, just braggin' rights!

Prizes awarded to the top three finishers in each category

!!!You WILL need a lighting system for this event. The final 2 hours of this event will be in darkness, come prepared!!!

Course: The event course runs alongside the mighty Missouri river and is mostly flat. Trail conditions vary between rideable sand and dirt hardpack trail. The course includes fast open double track with tight and flowing singletrack and multiple log crossings. Lake Manawa is an excellent course for beginner riders and challenging for seasoned riders. If you're up for the challenge, you can try one of the log rides or teeter totters!

Directions: From I-80 take the Lake Manawa exit. Follow signs to Lake Manawa. When entering the park, turn right and follow the road counterclockwise around the lake until you see a sign on your right hand side that says "Missour River Boat Ramp Access". Turn right and park in the parking lot.

Camping: Camping is available within a mile of the start/finish area. The campground at Lake Manawa State Park provides space for 72 camping units. Of these, 37 campsites are equipped with electric hookups. Modern shower and rest room facilities are available at the campground, as is a trailer dump station. Advance campsite reservations can be made online through the park reservation system. Half of the campsites are still available on a first-come, first-serve basis. $16 for a site with electrical hook-up. $11 for a basic tent site.

And a little mappie map of the start/finsh layout

Wednesday, September 05, 2007

YETI sighting in Germany!

The Eurobike show is in full swing in Germany and got the scoop on the latest Yeti mountain bikes. Chris and the boys in Golden have been hard at work with revised versions of the AS-R and 575 frames. The new swoopy lines are easy on the eyes and will bring Yeti's designs on par with current offerings from Santa Cruz, Specialized and Trek.


Is that a full carbon seat mast? yep, and that's not all. The new AS-R C gets a new carbon swing link and integrated Shimano threadless bottom bracket as well. Don't let the seat mast fool you though, if you like, you can cut it short, add a clamp and run your traditional 27.2 seatpost.


The 575 gets a radical new formed top tube and carbon seatstay. The seatstay has an additional brace to increase rigidity as well. Read the full story at

Wednesday, August 29, 2007

Perfect Temps

Well, it's getting to be that time of year for optimal riding. In honor of the cooling temps we're revamping our weekly group ride schedule for Saturday mornings beginning Sept 1st. We'll now be offering three different paced rides that will no longer be exclusive to women, so spread the word to family, friends and co-workers. All rides will depart at 10 am from the Trek Store, routes to be determined by ride leaders.

Coffee/Family Ride - great for beginners and families alike (Casual, no drop pace)
Rec Ride - great for riders looking for a workout ( 14-16 mph pace)
Race Ride - show us what you've got (19+ mph pace)
Ride duration may vary between 1 and 2 hours depending on the ride...
we'll leave that up to you!

Because everyone has other responsibilities that at times may interfere with consistant attendance, it would be nice to have a handful of leaders for each ride. Several riders have already volunteered to co-lead and more are welcome! If interested, please contact me at

Thanks for your continued support!

Wednesday, August 22, 2007

Ride On The Wild Side

Trek has teamed up with the Friends of the Omaha Zoo and a host of others to bring you the 2007 Critter Ride. Join us September 22nd (rain or shine) for this fun event that will include a 10 mile race directed towards avid cyclists 13+ and a 1.5 mile ride for kids and families. 10 mile riders will complete two laps through the Zoo and surrounding areas, while 1.5 mile riders will stay on Zoo grounds.

Breakfast will be provided by Whole Foods Market and KGOR will be on site to broadcast the mornings activities. Trek Omaha will be present to direct the race and to supply on-site tech assistance.

Fees include admission to the Zoo and the annual Zoolympics following the ride. Registration information can be found at Trek Omaha, Highgear, or the Omaha Zoo Special Events page. We hope to see you all out there for this fun family event.

Monday, August 20, 2007

1 World - 2 Wheels: A TREK Commitment

Last week at Trek World in Madison, Trek unveiled their global initiative to fight some of the today's toughest obstacles: pollution, global warming, and obesity (adult and sadly childhood as well). Trek has pledged a minimum of $1,600,000 annually to organizations such as IMBA and Bikes Belong to build more trails and help raise awareness on the benefits of riding bikes.

1 World - 2 Wheels: A TREK Commitment, will give everyone a real opportunity to re-evaluate the way they live their lives and hopefully make a change for the better. From finding Safe Routes to School for kids, to helping communities become more bike friendly, Trek's commitment to change the world could do just that.

Trek Omaha and Highgear are joining the 1 World - 2 Wheels movement and will be working with Act!vate Omaha to bring more information to you soon. Ride Safe, Ride Smart, Ride Everywhere.

Thursday, July 26, 2007

Black and White

Last month we helped Trek launch there all new Madone line of competition road racing bikes. Well Trek hasn't stopped there. Just days ago Trek released it's new line of entry level performance road bikes and we've got them in stock. Trek took a few hints from it's dealer's that perform custom bike fitting when they designed the new lineup. The all new 2008 Trek 1.2 (pictured top left) fits the riding position almost identically to the 2007 Trek 1000 (pictured top right), but that's where the similarities stop.

The difference between the 2007 and 2008 line is as different as black and white. Like it's Madone big brother, the 1.2 get's a 30mm taller headtube (Performance geometry). What that means to you is a much more comfortable fit while still maintaining a bike the looks sleek and fast. The slightly shorter seattube offers a bit more adjustability and creates a smoother more comfortable ride as well. But don't be fooled by the look, this is not a compact geometry road frame. The 1.2 still comes in a full range of 7 frame sizes so you get the optimum fit desired. At only $770, the Trek 1.2 is bound to grab the attention of riders looking to get into road cycling. Upgrades for 2008 include a new Sora rear derailleur, oversized handlebar and stem. Plus, the 1.2 still comes with Trek's carbon fork and seatpost that decrease high frequency road vibration.

The difference is clear, good position, fast looks!

Positions Available

We are currently accepting applications for an Assistant Manager/Sales Manager at both our Trek Bicycle Store and Highgear Bicycle Store locations.

The ideal canidate must have a passion for cycling, be sales driven, posess excellent communication and customer service skills. Bicycle retail experience a plus. This position comes with industry leading benefits. Interested applicant's should submit resumes to

Sunday, July 22, 2007

Livestrong, Ridestrong

The Livestrong ride was a huge success this past Saturday. Over a hundred Omaha cyclists took part in bike rides and enjoyed pancakes from the Pancake Man. Mike, Stacey and crew did a great job getting this event together and we were proud to be a part of it. Keep an eye on the calendar for next years event.

Wednesday, July 18, 2007

Tour Farewell Ride

Like so many good things, the final three weeks in July and therefore the Tour de France are coming to an end. While many of you will fall into a deep depression, finding nothing to replace the hours and hours of coverage, recaps and Roll-isms, others will look back on the blood, sweat, and tears left on the roads of the Alps and be thankful (for the riders' sake) that its over.

To say good-bye in proper fashion, Trek Omaha and Highgear would like to invite you to a farewell ride on the Tour's final day. Join us Sunday the 29nd at 8:00 am for a no drop road ride leaving from Highgear with coffee, bagels, and the Tour finale to follow.

Monday, July 16, 2007

Huge Savings During July Super Sale

July is here and that means its time for our Super Sale! Ride on into the Trek Store from July 18th to the 29th to check out savings from Trek, Bontrager, Nike and more. From clothing to seatposts, there is a deal for you.

Below are just a few of the featured items you can find at Trek.

Trek Interval Sport Helmet
orig: $59.99 sale: $44.99

Trek Incite 9i Wireless Team Computer
orig: $79.99 sale: $34.99

Trek ProPack 75
orig: 24.99 sale: $17.99

In addition to these accessories, we also have our 2007 Bikes on SALE!

  • All 2007 Bikes above $1,000 are 15% OFF!
  • All 2007 Bikes below $1,000 are 10% OFF!

Thursday, July 12, 2007

New Arrival: Jimi Wallets

For those of you who are sick and tired of throwing your valuables in a Ziploc, we have a new solution to your cash storage dilemma. The Jimi Wallet is a hard plastic bi-fold wallet that fits perfectly in your jersey pocket. Its splash-resistant design holds four cards and three bills, and includes a removable money clip.

Coming in a variety of colors, the Jimi Wallet is the on-the-go organization you’ve been looking for. Stop by the Trek Store today to check them out.

Wednesday, July 11, 2007

Racing into the night...

When: Saturday, July 14, 2007 • 3:00p.m. to 9:00p.m.
Where: Downtown Papillion, 3rd & Washington (parking located north of 1st St. on Jefferson)
Sponsored by: The City of Papillion, The Papillion Community Foundation, and Alegent Health/Midlands Hospital, and The Midwest Cycling Community
Register online at: Velosource

BACKGROUND: Get ready for twilight racing in the MetrO! This is the first year for the Papillion Twilight Criterium, which is being held in conjunction with the Alegent Health/Midlands Hospital Health Fair. The Health Fair will feature information, demonstrations and free diagnostic checks to compliment the afternoon and early evening bike races. It will be a day of fun and fitness for the whole family!
For a information on start times and all the applicable rules visit:

Friday, June 29, 2007

Weekend of fun in the sun!

Come join the crew from the Highgear and the Trek Store for a weekend of fun on the trails around Swanson Park in Bellevue. Trek's Ride the Best Demo Tour will be on site with FREE consumer Demo's. Choose from Trek's all new Madone and Lemond's Tete de Course road bikes and Trek Fuel EX 9.5 and Fisher Hi Fi mountain bikes. Word on the street is you'll be able to get a sneak peak at some 2008 Fisher Paragon and HiFi 29'r bikes as well. Demo's will run both day's from 10am-3pm.
On Sunday is the second round of the MetrO! Mountain Bike Challenge. This is a great opportunity to introduce your kids or a friend to the great sport of mountain biking. Complete details can be found here.

Entry Fee: $10, each participant gets a FREE pair of socks and waterbottle, as well as an event goodie bag. Better yet, mom or dad rides free with each registered child!

Event Categories, Distance and Prizes:
Beginner Men, Women and Juniors (age 13-18) ~ 1 Lap

Intermediate Men, Women ~ 2 Laps

Advanced Men and Women ~ 3 laps

Kids (under 12) short course (ages 4-8) & long course (ages 9-12)

Prizes awarded to the top three finishers in each category

Course: The Swanson course features wide and narrow singletrack over rolling terrain. Swanson is one of the most popular trails in the metro area and is a great trail for riders of all ages and abilities.

Directions: From I-80, take Hwy. 75 (Kennedy Freeway) south to Cornhusker Road. Turn right and head west, Swanson Park is located on the north side of Cornhusker Road between 25th St. and 36th St. in Bellevue NE. The entrance is well marked into the park,just look for the Bellevue Volunteer Fire Dept Training Facility entrance. Turn in and take your first left into the Swanson Park parking lot.

Sunday, June 24, 2007

Dan's Cervelo Soloist SLC-SL

We've been pretty lucky lately, having mulitple opportunities to build some pretty sweet rides. Dan's Cervelo has been an ongoing project for month's now. It's rideable but not quite complete. The CSC edition frame, compliments of Highgear, is an amazing piece of engineering artistry.

Couple that with full Shimano Dura-Ace, FSA carbon bar and stem, Zipp 404 powertap wheels and you have one serious pro peloton worthy machine.

The fine details will be trimmed out later this week with Zipp carbon waterbottle cages and Vision Tech clip-on bars, Arione TT saddle and 76 degree seatpost for races against the clock.

Friday, June 22, 2007

Road Ride Gear To Remember

Now that the hot Summer days are upon us and road rides like the MS 150 and RAGBRAI are right around the corner, it's time to think about a few last minute things you may be forgetting. So to help you out, we’ve put together a list of the Top 5 things you’ll need to make your next road bike trip more enjoyable.

#5 Tune-Up $49.99-$99.99

It’s always good to start fresh on a long ride. This means resting your body as well as getting your bike looked at to make sure everything is running smoothly. We guarantee a 72 hour turnaround time to get you back on the road as soon as possible.

#4 Flat Kit $3.99-$27.99

A solid flat kit that includes a spare tube, tire levers, pump (Co2 saves weight), and multi-tool will give you the piece of mind of knowing you won’t be stuck out in the middle of nowhere (vultures can be ruthless).

#3 Clothing/Gear

With Nebraska and Iowa weather the way it is, you should know that a variety of conditions need to be accounted for. The right gear can make all the difference between a fun ride and a disaster. BRAN riders know first hand that 60 miles of riding in the pouring rain is no fun, so rain gear is something you should strongly consider. Other things to think about would be…
· Extra Gloves
· Sunglasses
· Short-Sleeve Jerseys
· Sun Screen

#2 Ride Nutrition $1.39-$42.99

Using the proper nutritional supplements during a your ride will help to keep you hydrated, repair muscle damage, and give you the energy you need to finish your ride strong. We currently stock the following lines…
· GU
· Accelerade
· Endurox
· Cliff
· Cytomax
· Powerbar
· Camelbak (new Elixir)
· Hammer

#1 Chamois Butt’r $14.99

No explanation needed…

Swing on into the shop to pick up what you're missing today, and most importantly...HAVE FUN ON YOUR RIDE!

Wednesday, June 20, 2007

Felt DA Speed Machine

Here's a glimpse of Fred's new stealth ride. Explicitly designed for Ironman Germany, he's now armed and ready for his european assault. Fred picked up the frame from our brothers in Kansas City. Acceleration duties are handled by SRAM Force along with Shimano compact hollowtech II cranks. Decceleration by Zero Gravity and SRAM. Throw in some Zipp and Vision tech speed goodies and you come up with a 100 mile killer.

Not much frontal area here. The only wind drag will be Fred and from what I've seen, he's looking pretty svelte (or is it sFELTe) these days!

Thursday, June 14, 2007

Trek Quality At The “Entry-Level”

At Trek Omaha we believe that we have a bike for every type of rider. From the pro athlete to the causal rider, there is a quality bike in our shop for you. Some are under the misconception that quality will cost nearly 3 month’s pay, and instead turn to places like Target and Wal-Mart looking for the lowest price. In some cases a bikes from these stores will only be $50 less, yet lack the durability, ride quality, and service agreement found on all of the bikes here at the shop.

Below are some examples of the "Entry-Level” bikes from each style of riding.

Trek 820
retail $259.99

Comfort Hybrid
Trek 7100
retail $329.99

Performance Hybrid
Trek 7.2 FX
retail $429.99

Comfort Road
Trek Pilot 1.0
retail $769.99

Performance Road
Trek 1000
retail $709.99

Come by the shop to check out these bikes and more by Trek and Gary Fisher, and make sure to ask about our Trek Card Financing options for all bikes and accessories.

note: model colors are subject to change

Wednesday, June 13, 2007

Our low price gaurantee

We gaurantee the lowest price in town. So if you find a product on sale or at a lower everyday price, we'll match it.

Some restrictions apply, give us a call for all the details at 884-1820.

Tuesday, June 12, 2007

New Arrival: SRAM speed gear

SRAM is getting ready to launch it's new bar end shifters and brake levers. We were able to pull some strings and get one of the first pairs available. These little beauties are going on Fred's new Felt DA that he picked up from our KC store. Then he's off to Ironman Germany.

The shifters have a very positive feel and SRAM's 1:1 shift ratio is clean and crisp. The brake levers weigh next to nothing and the cable runs through the mounting bolt directly inside the handlebar, no exposed cable housing! Pics of Fred's new ride, coming soon.

Thursday, June 07, 2007

New Arrival: 2008 Trek Madone

After 2 years and 40 designers, engineers, and scientists totally dedicated to the project doing countless prototype runs, the completely redesigned Madone is here and in stock.

The combination of two key values "No Constraints" and "No Compromises" went into each process and design. What this equates out to is a revolution in the way Trek road bikes are designed.

Below are just a few of the improved design features you can find on a new Madone.
The first ever carbon steer tube on an all new lighter weight carbon fork. The carbon steer tube itself saves 100 grams over other aluminum versions.

By using the one piece carbon tube and fork, less material is needed to ultimately create a lighter and stronger fork design.

The Madone's new integrated bottom bracket is 40 grams lighter than traditional designs, has the industry's widest BB/downtube junction, and has a 48% increase in lateral downtube stiffness.

Adaptor kits are available for Bontrager, SRAM, Shimano, FSA, and Campy cranks.

To see these features and more, including the first ever fully adjustable no-cut seat mast, come check out the new Madones at Trek Omaha today.

Note: Do you want to take out a "New" Madone for an extended test ride? Then mark your calendar for the weekend of June 30th-July 1st and join us at Swanson park in Bellevue for Trek's Ride the Best demo. Over 20 new Madone's will be on site and available for FREE test rides. Don't miss this once a year opportunity!