Sales, helmets and other assorted things

First things first: We will match any local competitor's price on any in-stock item, even if they're having a warehouse clearance sale this weekend, and even if they have 2011 bikes for 7% off. As long as we have it, we'll match it. And that deal is good for up to 30 days after your purchase. Just ask - it's no problem.

Now ... on to the new stuff.

We're happy to announce the addition of Lazer helmets to our product line. Born in Belgium, Lazer helmets are found on the heads of not only the world's best cyclists, but on those who are looking for premium fit, premium quality and a price that won't make you wince.

The helmets below are in stock right now in a number of different sizes and colors.

Lazer Genesis: Professional-level quality and fit. Light and comfortable, the Genesis is a low-profile lid with comfort that lasts all day. $175

Lazer O2: The same great fit and finish as the Genesis, but with a smaller price tag. This is easily the best $100 helmet we've ever tried.

Lazer One City: Looking for function and fit, as well as style? The One City has you covered. We have three styles in stock in both size options. $45

Finally, for those who want to go really, really fast ...

Lazer Tardiz. See those dimples? Yep, like a golf ball - or a Zipp carbon wheelset. The Tardiz takes clock-toppling speed and cranks it up with better fit and more ventilation. $200

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Here's another Announcement (yeah, capital A and everything): We are now renting bikes. If you've ever wondered how the Trek Madone 5.2 rides, now is your chance. Our fleet is made up entirely of Madones, including men's and women's models. Click the link for more information!